Sounds like a dumb question.
But I bet many of you don’t know the correct answer. So take a moment to answer this in your mind.
The correct answer is a salesperson.
That’s right the purpose of your website is to sell. To sell a potential client on taking the first step towards becoming a client.
That really is the sole purpose of a website.
This means your website needs a few critical things to succeed.
1. An attention grabbing top section.
2. Excellent persuasive sales copy.
3. A great offer.
4. Compelling reasons to take action right now.
Does yours have these 4 key elements?
Print out this post and check it now. Better yet get someone else to check it because they will be objective and you probably won’t be.
So remember the purpose of your website is to sell. Nothing less nothing more.